Lahore — In an effort to stimulate economic growth and attract fresh investment, Punjab’s government has established a new Investment Advisory Committee. This body will focus on developing strategic policy recommendations aimed at making the province more appealing to investors.
Chairing the committee is Muhammad Muntaha Ashraf, the head of the Punjab Board of Investment and Trade (PBIT). The group includes senior government officials, industry veterans, and investment experts who will work collaboratively to suggest reforms that enhance the business environment and support long-term economic development.
The committee’s mandate centers on identifying ways to simplify business operations, designing targeted incentives for key industries, and advising the government on attracting capital from both local and international sources. “Our goal is to create a competitive landscape where investors feel confident and encouraged to participate in Punjab’s growth story,” said Ashraf.
Key focus areas for the committee include streamlining regulatory processes and promoting sectors with strong growth potential such as agribusiness, manufacturing, technology, and renewable energy. By tackling bureaucratic obstacles, the committee hopes to accelerate investment flows and generate sustainable economic benefits for the region.
Punjab’s leadership views this initiative as a critical step toward aligning provincial policies with investor needs, thereby strengthening confidence and fostering public-private cooperation. Representatives from chambers of commerce and trade organizations have welcomed the formation of the committee, recognizing it as a timely move to inject new vitality into Punjab’s economic engine.
The committee plans to convene its inaugural meeting soon, where it will finalize its roadmap and set priorities for reform implementation. The recommendations it puts forward are expected to shape the province’s future investment framework and development strategies.